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Potatoes USA is the only national marketing and research organization focused solely on strengthening the demand for America’s Favorite Vegetable.
As representatives of U.S. potato growers and importers, Potatoes USA’s mission is to strengthen the demand for potatoes through marketing and research. By launching impactful marketing campaigns; coordinating regional, national, and international market and production research; and establishing new trade markets, Potatoes USA promotes the benefits of potatoes to audiences across the globe, including consumers, foodservice operators, retailers, and health professionals.