Consumers are increasingly demanding convenience and the marketplace is responding. The fresh prepared/grocerant section is on the rise as the fastest growing area of the grocery store. Many grocers now offer restaurant quality food featuring global cuisines such as seafood and oyster bars, to Mexican, Asian, Italian and barbeque. Some grocers even have craft beers on tap for shoppers to taste.
With all the variety and ethnic tastes consumers are looking for, potatoes are the perfect blank canvas for grocerants to build off. Not only that, but potatoes are a staple in nearly every cultural cuisine, so they are perfectly suited to deliver today’s most craveable flavors.
Potatoes USA is always on the search to find hot, trendy and innovative grocerants, so if you or your store feature any interesting offerings, please send them our way – we’d love to feature your innovations right here!
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