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Potatoes on Asian Menus

Trends & Menu Opportunities

60% of independent Asian restaurants menu potatoes, paving the way for Asian chain restaurants to pick up on innovative potato ideas to implement across their own menus.

Foodservice Inspiration

Potato: Asian Cuisine

Potatoes might not immediately come to mind for most people when they think about Far Eastern cuisines, but the truth is, they’ve been cultivated there for over four centuries.* In fact, because they’re economical to grow, available year-round, and easy to prepare, potatoes are a household staple in many regions of China and Japan and a popular snack in Korea and Vietnam.

Download Guide
Martin Yan

Award-winning Asian chef

“In northern China, potatoes are widely used in a variety of dishes. Why? Because potatoes are economic, available year-round, and can help cut down in food costs. Use more potatoes to help save on food costs while attracting mainstream customers.”

Potatoes on Asian Menus

Download Potatoes on Asian Menus

In a ghost-kitchen trial concept, Orange Chicken & Waffle Fries was the most popular item ordered, followed by Beef & Broccoli Fries.

92% of consumers who ordered from the ghost-kitchen concept said the dishes met or exceeded expectations, with over 50% saying they’d order again.

View Recipe
Dishes versus Penetration

Top Asian Dishes Featuring Potatoes

Fries 43.6%
Salad 7.7%
Mashed Potato 6.1%
Potato Pancake 1.9%
Hash 1.6%

Trending Ingredients Paired with Potatoes on Asian Menus

4-year growth

Eggplant (+213%)
Spicy Mayo (+158%)
Jasmine Rice (+158%)
Green Onion (+125%)
Squid (+56%) Celery (+56%)
Pork Belly (+56%)

“I like fried rice and this was a good version of fried rice. Texture wise, I didn’t notice a difference with the potatoes.”

Potatoes as a substitute for rice resonates with consumers and are viewed as an exciting new twist that can enhance many Asian dishes.Rice and potatoes can be menued together to create a delicious dish – in fact, potatoes in rice entrées have the third highest incidence on menus.

Stir-Fried “Riced” Potatoes

Most Menued Asian Dishes

Fried Rice (80.9%)
Dumplings (68.2%)
Sweet and Sour (64.9%)
Spring Rolls (56.1%)

Potato Spins on Most Menued Asian Dishes

We can help!

Interested in learning more about how potatoes can spice up your menu? Let us help, we’re here to answer your questions or provide free culinary support.

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